HSBC

BRIEF

Redesign HSBC’s internal communication system to increase usability and functionality

EXPERTISE

UX, Visual Design, Work Facilitation, Product Design, User testing

HOW I WORKED

I was brought on as a senior designer to redesign HSBC's internal software and create a design system for this new digital presence. I worked with a team of international agencies to deliver UX journeys and visual design that aligned with HSBC's existing global style.

The primary goal of the redesign was to present a large amount of information to the user while reducing the amount of clicks it took to navigate the system. Staff members had very positive reactions to the changes, commenting on ease of use and readability as areas we improved significantly.

After user testing different navigation systems, we settled on making the navigation swipeable over 3 main information panels split up into logical areas. This helped create a mental model which decreased cognitive load, which in turn made the entire system very simple to use.

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KEY FEATURES

The panels are split into context sensitive sections that display information related to where the agent is clicking.

This project had to be compatible with WCAG readability standards because of the large range of users that would be working with this system daily. We used a high contrast colour palette and graphs to ensure that information could be scanned and digested easily.

I also created a detailed design system which included elements like typography, colour palette, buttons, links, headings, iconography, tone of voice, international currencies and more.

We also worked with an accessibility agency to promote HSBC's approach on inclusion. This involved having constant touchpoints to ensure alignment on key issues.

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THE OUTCOME

HSBC’s agents loved the software and we successfully updated their internal system which had over 20 years of legacy design and code to something modern, usable and inclusive.

CONTACT

If you like what you see or have any questions, get in touch. 

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